Jason Kulpa.

Founder & CEO of UE.co - Founder of The UE Foundation - Father

Winner of Jason Kulpa Scholarship From Oregon State University

Jason Kulpa, Founder, and CEO of UE.co, is pleased to announce the winner of The Jason Kulpa Digital Scholarship. This year’s winner is Lucas Garvey, a student at Oregon State University.

To qualify for the scholarship applicants were asked to write a 500-word essay on the topic, “How can the world benefit from the growth and expansion of digital and social media?” Garvey’s entry spoke the to the importance of digital media in a time of emergency: “One of the best ways digital media has been used is to raise awareness and support for victims of crisis. For example, during Oregon’s many wildfires last year, digital media was able to raise money for those who lost their homes and thank those who risked their lives to put them out.”

Garvey, beginning his Freshman Year at Oregon State University, credits his family for inspiring him to continue to utilize digital media to help others. He attends Oregon State University with the intent of earning a Bachelor’s Degree in Engineering.

The Jason Kulpa Scholarships began as financial tools for young entrepreneurs to achieve their dreams at a time when the average college education costs around $50,000. Kulpa hopes his scholarship series will encourage other entrepreneurs to empower young students in the journey through tuition scholarships.

“Lucas Garvey has a bright future and clearly cares about those around him,” said Jason Kulpa. “I wish him the best of luck with the rest of his collegiate career at Oregon State and look forward to seeing his impact both digitally and through his work in his community.”

To see more of Jason Kulpa’s Scholarships, visit www.jasonkulpascholarship.com.

See original scholarship PR here: https://www.newswire.com/news/oregon-state-university-student-wins-jason-kulpa-digital-scholarship-20639569 

Feature in San Diego Patch, “The 2018 Web Market”

Today, online marketing has become the most inexpensive way for advertisers to reach their respective target audiences. That said, the current market is the product of several key shifts in marketing tactics, audience expectations and demands, and the rise of newer mediums such as special content and social media platforms.

Here is a quick look at the current internet market as told by Jason Kulpa, guest author of San Diego Patch.

Outbound fading
To fully understand the current infrastructure of online advertising, it is key to recognize one important notion about almost all target audiences: the vast majority of them have become increasingly annoyed by outbound ads, or ads that seek out and attempt to sell themselves to potential customers in a one-way manner (e.g., cold calling, pop-up ads on web pages, banner ads, etc.). These methods are almost always dismissed as invasive in today’s online landscape, as they are commonly assumed to provide little benefit outside of solicitation alone; this has put the web-based outbound market on the threshold of obsolescence. After all, the general consensus is simple: if one is to have his or her web surfing interrupted or obstructed by an ad, that ad will need to have some type of added value to have any chance at real consideration.

An inbound market
As a result of the aforementioned, the internet market has shifted towards inbound tactics rooted in customer value; in other words, marketers have put a stronger emphasis on ads that educate and/or entertain their target audiences in addition to selling a product or service. These ads are usually interactive in some manner and are organically rooted in social media, search engines, and online referrals to appear less invasive and more informative. In some ways, this change reflects a steeper set of demands and expectations from the average target audience — now, audiences have been conditioned, by web surfing, to move much faster, accepting and dismissing content at a much quicker rate than before. To keep pace with this sometimes breakneck pace, ads must innovate to stick out and command longer bouts of attention.

About the author

Jason Kulpa is a San Diego, California-based entrepreneur, marketing expert, and philanthropist. He is also the founder of UE.co, a leading marketing and sales platform originally launched in 2008. Jason’s years of experience have shaped him into a respected leader and innovator — both in his field of expertise and in his community. He was named “Most Admired CEO” by the San Diego Business Journal in 2014.

To learn more about Jason Kulpa, click here.

Originally Published on San Diego Patch.

UE.co Named a Finalist for Best SaaS Product for Sales / Marketing

My company, UE.co, was honored by being named a finalist of The 2018 SaaS Awards Program. The following is the original press release with a link to the full list of finalists:

[San Diego] – 2 August 2018 – UE.co’s “UE.co Platform” is a finalist in the 2018 SaaS Awards Program in the category “Best SaaS Product for Sales / Marketing.” Hosting awards for excellence and innovation in The SaaS industry, the Software-as-a-Service Awards program accepts entries worldwide, including the US, Canada, Australia, UK and EMEA. The SaaS Awards program is now in its third year of recognizing and celebrating innovation in software.

UE.co’s SaaS Product, “The UE.co Platform,” is used by Enterprise-Level Corporations to gain granular insight on their marketing spend and lead performance. Using AI driven data, the UE.co Platform captures valuable, long-term customers by analyzing closed loop conversion data, prospect identification tools, and real-time price modeling.

Jason Kulpa, Founder and CEO of UE.co, said: “For UE.co to be a finalist in The Best SaaS Product for Sales / Marketing speaks to our innovation and success in the global marketplace for SaaS-based solutions. We look forward to continually advancing The UE.co Platform in the coming years.”

SaaS Awards and Cloud Awards organizer Larry Johnson said: “All entrants demonstrated a considerable commitment to innovation in software solutions, and the finalist status itself is a huge achievement. With such a concentrated level of success in the shortlist, our judges have a significant task ahead of them to arrive at our final award winners.”

Final SaaS Awards winners will be announced on Tuesday, August 28th 2018 and the program will return in Spring 2019. Over 300 organizations entered, with international entries coming from North America, Canada, Australia, UK, Europe and the Middle East. To view the full shortlist, please visit: https://www.cloud-awards.com/2018-saas-shortlist/

View the original Press Release: https://www.prnewswire.com/news-releases/the-ueco-platform-named-a-finalist-for-2018-saas-awards-300691514.html

Winner of 2018 Jason Kulpa Scholarship Announced

Jason Kulpa, Founder and CEO of UE.co, is pleased to announce the inaugural winner of The Jason Kulpa Scholarship. This year’s scholarship winner is Cynthia Adams from El Cajon, California.

To qualify for the scholarship, applicants were asked to write a 500-word essay around the topic, “describe your entrepreneurial dream and why you would make a great future entrepreneur.” Adams won the scholarship after writing about her future intentions of opening a child development center for children of single mothers in economic crisis.

Adams, a working mother of a seven-year-old daughter, has decided to get her degree in early childhood development to pursue her entrepreneurial dream. Currently, Adams attends Cuyamaca Community College with plans to transfer to Point Loma Nazarene University in San Diego California to complete her degree.

“Students like Cynthia Adams who are attending college with the hopes of changing the world someday are the reason I founded The Jason Kulpa Scholarship,” said Jason Kulpa. “I wish her the best of luck with the rest of her collegiate career and look forward to seeing her impact in the San Diego community.”

The Jason Kulpa Scholarship began as a financial tool for young entrepreneurs to achieve their dreams when the average college education costs around $50,000.

“I am thankful to Mr. Kulpa for selecting me as the winner of this scholarship!” said Adams. “I am now one step closer to my goal of providing quality care and education to children in low-income areas.”

About Jason Kulpa:

Jason Kulpa is responsible for driving UE.co’s high-level vision, product road-map, strategic partnerships, and company culture. Prior to joining UE.co, Kulpa held executive-level operations roles at several high-growth tech companies in the Ad-tech Industry. Jason studied at Arizona State’s W.P Carey School of Business in Tempe Arizona and is an avid backcountry snowboarder.

Read the full story here: https://www.prnewswire.com/news-releases/ceo-of-ueco-jason-kulpa-announces-winner-of-the-jason-kulpa-scholarship-300665294.html

UE.co Winner of San Diego Business Journal’s Best Places to Work

As CEO and Founder of UE.co, I am pleased to announce UE.co has been named one of San Diego’s Best Places to Work by the San Diego Business Journal. This award was earned after a thorough analysis of the company’s benefits, leadership team, growth opportunities, product quality, culture and an anonymous survey sent to all employees. This award is added to a list of awards our company has won this year, including UE.co’s certification as a Great Place to Work.

“The San Diego’s Best Place to Work Program was designed to identify, recognize, and honor San Diego’s best employers. Among the strict requirements for participation in the awards program, companies must have a facility in San Diego and have been in business for at least one year. UE.co is headquartered in San Diego and was founded in 2008.

The UE.co team enjoys perks and benefits like volunteer opportunities, waived pet adoption fees, monthly cultural events, free downtown parking, and healthy breakfasts and lunches. The company is also extremely active in the San Diego community, volunteering for Special Olympics San Diego, Meals on Wheels, GiGi’s Playhouse, and more. Regarding career and skill development, employees have access to leadership development and continual training to help develop their careers within the organization.”

Read more here

Jason Kulpa Winner of SDBJ’s Most Admired CEO

UE.co, San Diego’s fastest growing software company, is home to CEO, Jason Kulpa, winner of “Most Admired CEO” by the San Diego Business Journal. This is Jason Kulpa’s second year as a finalist and first as an honoree for the “Most Admired CEO” award.  Kulpa is recognized for his outstanding leadership in the category of private companies.

“Being honored as the most admired CEO in San Diego by the San Diego Business Journal is a milestone for UE.” said Jason Kulpa, Founder and CEO of UE.co.  “This award is further accreditation of our hard work towards creating intrinsic value for all who come into contact with our brand.  I would like to thank the panel of judges for the astute honor of being considered and my team for winning.  The recognition is a reflection of their energy, and passion and I am very proud to accept on their behalf.”

Under Kulpa’s direction, Underground Elephant’s revenue has seen a dramatic increase of 3,000% since the company’s inception in 2008. Kulpa has created over fifty full-time jobs in the past two years, a boost to the San Diego economy. In 2011, he will inject another twenty-five million dollars of revenue and add another twenty positions. UE.co’s diversity is also equally impressive; women fill more than 55% of full-time jobs. In addition, Kulpa’s philanthropic contributions include The Special Olympics San Diego Region, The San Diego Humaine Society, Big Brothers and Big Sister’s organization, Born Free, Save an Elephant Foundation and the San Diego State Athletic Department.

UE has become one of the most sought-after companies to work for in San Diego, attracting top talent all over the world. Kulpa continues to drive the day-to-day operations and has set his sights on achieving the “Best Place to Work” in San Diego award and the “Fastest Growing Private Company” award.

The San Diego Business Journal’s Annual Most Admired Chief Executive Officer award recognizes dynamic business leaders and role models, selected for their achievements and contributions to San Diego companies. Kulpa received the award during the gala held on November 16, 2010 at the Mission Valley Doubletree Hotel in San Diego.

Jason Kulpa was selected by an independent panel of judges who considered multiple nominations for CEOs who consistently demonstrate excellent leadership of their companies, people, industries, and communities. An advisory board considered qualities including leadership, values, vision, company’s financial performance, commitment to quality and diversity, work environment, community contributions, innovation and overcoming adversity.

UE.co Certified as a Great Place to Work

UE.co has put an extensive focus on our company culture the past few months; implementing new core values, instilling a theme of transparency throughout the company, and focusing on maintaining healthy work-life balance for employees.

Recently, we had Great Place to Work conduct a thorough analysis of our company culture, which included an anonymous company-wide employee survey. I am proud to say that the results show over 94% of employees say this is a great place to work.

Check out the entire results of the analysis and read the whole story below:

“UE.co was certified as a great place to work today by the independent analysts at Great Place to Work®. UE.co earned this credential based on extensive ratings provided by its employees in anonymous surveys. A summary of these ratings can be found at http://reviews.greatplacetowork.com/ue-co.

“We are honored to receive this certification; it shows that our emphasis on company cultureand growth opportunities,” said Jason Kulpa, Chief Executive Officer at UE.co. “Our company’s foundation is built on a culture that values transparency, continuous improvement, and a lot of fun – key factors that continue to help us serve the needs of our customers.”

“We applaud UE.co for seeking certification and releasing its employees’ feedback,” said Kim Peters, Executive Vice President of Great Place to Work’s Certification Program. “These ratings measure its capacity to earn its own employees’ trust and create a great workplace – critical metrics that anyone considering working for or doing business with UE.co should take into account as an indicator of high performance.”

“According to our study, over 94 percent of UE.co employees say it is a great workplace,” says Sarah Lewis-Kulin, Vice President of Great Place to Work Certification & List Production. “A metric the entire company should be proud of.”

Read the full press release here: http://www.prweb.com/releases/2018/02/prweb15177864.htm

About Great Place to Work®

Great Place to Work® is the global authority on high-trust, high-performance workplace cultures. Through proprietary assessment tools, advisory services, and certification programs, including Best Workplaces lists and workplace reviews, Great Place to Work® provides the benchmarks, framework, and expertise needed to create, sustain, and recognize outstanding workplace cultures. In the United States, Great Place to Work® produces the annual Fortune “100 Best Companies to Work For®” list and a series of Great Place to Work® Best Workplaces lists including lists for Millennials, Women, Diversity, Small and Medium Companies and over a half dozen different industry lists.

Jason Kulpa Scholarship

College Students with the entrepreneurial spirit, this scholarship is for you.

The Jason Kulpa Scholarship, founded in 2017, was created to support graduating high school seniors and college students in their quest to make a positive impact in the world through entrepreneurial initiatives. One $1,000 scholarship will be awarded to an outstanding scholar and aspiring entrepreneur who submits a 500-word essay through the Jason Kulpa Scholarship website.

As a lifelong entrepreneur, scholarship founder Jason Kulpa is a two-time winner of the Most Admired CEO Award by the San Diego Business Journal and an Ernst and Young Entrepreneur of the Year semifinalist. He is also a member of the Young President’s Organization and the Young Entrepreneur Council.

“It’s important to provide financial support to young entrepreneurs seeking to improve our world through their entrepreneurial ideas. I encourage students to apply for the scholarship to help offset expenses incurred when starting a new business” said Jason.

Jason Kulpa is the driving force behind UE.co. He architects business, technology, and product roadmaps and manages high-level strategic partnerships. Jason brings 10 years of web traffic monetization experience, spanning multiple products and industry channels. His companies have been highlighted on the Inc. 5000 list of Fastest Growing Private Companies for four consecutive years.

Eligible Students: In order to qualify, students must be a high school senior looking to attend a university next fall or a full-time college student, maintain a GPA of 3.0+, and be a current US resident.

Requirements: Applicants must submit an essay with no more than 500 words to answer the following question: “Describe your entrepreneurial idea and why you would make a great future entrepreneur or business leader.”

Deadline: The application period will close on May 31st, 2018. The winner will be selected and contacted by June 30th, 2018. The winner will have two weeks to respond before a new winner is selected and contacted.

To apply please visit: http://jasonkulpascholarship.com/

Why I Chose to Start my Business in San Diego

Unlike most tech businesses that are either based in San Francisco or Silicon Valley, I decided to start UE.co in San Diego. After weighing the pros and cons of other cities, my team and I decided the atmosphere, business environment, and landscape in San Diego cannot be matched anywhere else.

On top of the great perks, the weather in the city is also idyllic and there are many top-rated universities in the area that are good places for sourcing talent. Underground Elephant continually looks for fresh talent from SDSU, USD, UCSD and other universities in the area.  This millennial workforce paired with the increasing number of San Diego startups have made the community a robust one.

The new UE.co headquarters in East Village is the best possible spot for the company since it aptly combines San Diego’s rich history along with the company’s quest for future innovation. Transferring into the new space has not only changed UE’s environment but also markedly increased the productivity of The Herd.

For example, our tech team has lessened their deployment cycles by 62% since the transfer. It also helps that we are seconds away from Petco Park as well as numerous restaurants, bars, and cafes that adds to the kind of working experience that UE’s millennial workforce is accustomed to.

San Diego is full of thriving companies that make the city a fulfilling place to do business in. To me, this is one of the aspects that make the business culture of the city a hard one to miss. As more and more startups appear in this city, the business conferences and events begin to follow. I look forward to partnering with San Diego Startup Week each year; a week-long conference displaying the rich talent that comes from startup founders in the area.

As San Diego continues to grow, so UE.co does too. I find myself happier and happier with the location each day.

Q&A with UE.co CEO- Jason Kulpa

Founder and CEO of UE.co, Jason Kulpa, shares about his life as CEO.


Question: Networking can be valuable but time-consuming. How do you decide which coffee meetings, dinners, phone calls, networking events, etc., are worth your time?

Jason Kulpa: “It’s rare that I take a phone call. I don’t have a desk phone, & rarely use my cell except for texting. I used to have a desk phone, but it only rang with solicitations. My favorite networking, however, is that with the people in the San Diego Community. I have met the most life-changing people by opening up the UE.co doors and hearing how we can help champion their mission. For example, I had Brian Richter, The Director of Special Olympics San Diego, come to the office. After hearing the way Brian and his team are impacting the lives of people with physical and cognitive disabilities and their families, I knew this partnership was worth investing time and resources.”

Question: What is the key to your success as CEO?

Jason Kulpa: “Pivot! For me, the key to success was to pivot fast and pivot often. It’s been the driving force behind my company’s development. However, being a smart businessperson means letting go of your ego and hesitations and embracing the unknown. My ability to pivot around uncertainty has helped me grow my business well up and over the million-dollar revenue mark.”

Question: With so many meetings, phone calls, etc., how do you stay organized as CEO?

Jason Kulpa: “Evernote Daily Prep! I use it a few times a day to keep organized. Prep is everything and the secret to life.  There was a reason you got homework as a kid, so why stop because you’re an adult. Take twenty minutes an evening to think about what you need to do the next day, log in Evernote, and you will be surprised how much it pays off.”